武漢肺炎讓義大利 Vogue 封面「慘白」是怎麼回事?

知名時尚雜誌 Vogue 義大利版的4月號於昨天發布,封面僅有 Vogue Italia的字樣,沒有任何設計而且完全空白,以回應持續延燒的武漢肺炎危機。

主編Emanuele Farneti 在 Instagram 上確認,為了對時事做出更適當的反應,雖然作品中已經有4月號,但很快地就被擱置。

Farneti 寫道:「當人們垂死時,醫生和護士正在冒著生命危險時,世界正在永遠改變的這種重大時刻談論其他任何事情 -這不是Vogue Italia的作風。」 Farneti 說,白色的封面代表著尊重、重生、那些在第一線挽救生命的醫護人員的制服,還有其中的空白頁代表著重新開始。

正如《 Vogue Italia 》雜誌封面所想表達的那樣,時尚產業正在持續被武漢肺炎所顛覆,許多品牌都停止了其預定的生產以轉向面罩和防護裝備的生產,還有報告顯示一些像 LVMH (時裝品牌LV的母公司)這種奢侈品綜合產業的收入急劇下降。

在 Instagram 查看這則貼文

In its long history stretching back over a hundred years, Vogue has come through wars, crises, acts of terrorism. Its noblest tradition is never to look the other way. Just under two weeks ago, we were about to print an issue that we had been planning for some time, and which also involved L’Uomo Vogue in a twin project. But to speak of anything else – while people are dying, doctors and nurses are risking their lives and the world is changing forever – is not the DNA of Vogue Italia. Accordingly, we shelved our project and started from scratch. The decision to print a completely white cover for the first time in our history is not because there was any lack of images – quite the opposite. We chose it because white signifies many things at the same time. White is first of all respect. White is rebirth, the light after darkness, the sum of all colours. White is the colour of the uniforms worn by those who put their own lives on the line to save ours. It represents space and time to think, as well as to stay silent. White is for those who are filling this empty time and space with ideas, thoughts, stories, lines of verse, music and care for others. White recalls when, after the crisis of 1929, this immaculate colour was adopted for clothes as an expression of purity in the present, and of hope in the future. Above all: white is not surrender, but a blank sheet waiting to be written, the title page of a new story that is about to begin. #imagine #FarAwaySoClose #WhiteCanvas — Full credits: Editor in chief @Efarneti Creative director @ferdinandoverderi

Emanuele Farneti(@efarneti)分享的貼文 於 張貼

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